Mumbai: FMC India, an agricultural sciences company, and its industry-leading insect control technology Rynaxypyr Active has been recognised as one of the best brands in agriculture at the Best Brands Conclave 2023. “Organised by The ET Edge, the recognition is a testament to the significant impact FMC’s Rynaxypyr active has made in India’s agriculture industry,” the company said.
“Rynaxypyr active insect control delivers broad-spectrum control of insect pests such as armyworms, loopers, silverleaf whitefly nymphs, leafminer larvae and more. It is the driving force behind India’s two leading crop protection product brands, Coragen insecticide and Ferterra insecticide. Through these flagship brands, Rynaxypyr active provides superior crop protection across 16 major crops in the country. For over a decade, it has served farmers with an unmatched efficacy and remains the most trusted choice for millions of farmers in India,” FMC India said.
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Speaking on the recognition, Ravi Annavarapu, President of FMC India, and South-West Asia, said, “We are delighted to have been felicitated for Rynaxypyr active as one of the best brands in agriculture. This not only brings the contribution of the Rynaxypyr active brand to the fore but underscores the importance of innovative crop protection solutions for the sustainable growth of agriculture. We are committed to partnering with and equipping farmers with advanced, scientifically proven, and sustainable crop solutions, contributing to the enhancement of their productivity and profitability.”
“FMC Rynaxypyr active emerged as one of the best brands after a rigorous evaluation of more than 120 companies across 10 different industries. Their profiles were analysed independently based on their sales turnover, market size, brand recall, customer reviews, contribution to the industry and overall market influence,” the agrochemical company said.
The ET Edge Best Brands accolade further reinforces Rynaxypyr active as the industry’s leading ingredient for long-lasting and fast-acting protection against targeted pests. It was registered for use in India in 2008 and is today available in more than 120 countries.
