Agriculture News, Farming News, Research, Horticulture
As per India’s millet promotion strategy, major international retail supermarkets such as Lulu group, Carrefour, Al Jazira, Al Maya and Walmart would be roped in to establish millet corners for branding and promotion
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As India is gearing up to bring millets back on the global map, both offices will build support and organise, promote, market and forge effective market linkages for millet-based products
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Millets are the rich source of protein, fibre, minerals, iron, and calcium and have a low glycemic index. India is a major producer of millets, accounting for 80% of Asia’s and 20% of global production
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APEDA is interacting with ICAR-Indian Institute of Millet Research and other stakeholders like National Institute Nutrition, CFTRI and FPOs for perspective planning of five years for promotion of millets and millet products
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Considering highly climate resilient, less water intensive, can be grown on dry-lands with high nutrition value, millets are also termed ‘smart food’ in various regions of the world
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The “Millet Finder”, launched today, discovered a surge in the use of millets, with over a thousand modern convenient products in a very wide range, across all the inhabited continents
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The Union Agriculture Minister will formally flag off the campaign for the National Year of Millets, in Pune which will be followed by a number of activities over the next few months
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