Akola, Maharashtra: FMC India, an agricultural sciences company, today launched the third year of its safety awareness and crop protection stewardship campaign around pesticide use for the farming community in the Indian district of Akola, in partnership with the agriculture department of the Maharashtra state government.
This year’s campaign builds on an initiative that FMC India started in Akola in 2020, to promote the adoption of safe agricultural practices aimed at preventing accidental cases of poisoning amongst the farming community.
Elaborating on the awareness campaign, Ravi Annavarapu, President, FMC India said, “FMC is heavily invested in the welfare of the farming community in India. As such, we have been training farmers on safe and sustainable agricultural practices over many years. Our campaign in 2021 reached 7,500 farmers in the different villages throughout Akola, and we firmly believe that this year’s campaign will scale up to new levels and reach an even wider farmer community to improve their awareness and knowledge.”
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As part of the campaign, FMC India collaborates with the government’s agriculture department, health department and Krishi Vigyan Kendra (agricultural extension centres in India) to organise farmer meetings and education sessions about the proper usage of pesticides in different crop seasons and crop varieties. Mobile vans are mobilised on a mass scale to ensure education sessions are offered to a large number of villages and farmers throughout Akola.
This year’s crop protection stewardship campaign was launched in the presence of Akola district CEO, Saurabh Katiyar; Akola district Zila Parishad President, Pratibhatai Bhojane; Additional CEO, Dr. Saurabh Pawar; Akola district Superintendent of Agriculture, Aaarif Shah; former Zila Parishad President, Pushpatai Ingale; Akola district Agriculture Development Officer, Muralidhar Ingale; District Quality Controller, Milind Janjal along with FMC India’s Area Marketing Manager Hiraman Mandal.
FMC India runs initiatives and outreach programmes like Project Samarth (Safe Water Initiative), UGAM (promotion of good soil health practices) and Project Madhushakti (collaboration with GB Pant University to develop entrepreneurship among rural women through beekeeping).