John Deere adds new start-ups to its Start-up Collaborator programme

John Deere adds new start-ups to its 2021 Start-up Collaborator programme
The year-long Start-up Collaborator programme enables John Deere and selected start-ups to test innovative technologies with customers and dealers without a more formal business relationship

Moline, Illinois, US — Deere & Company has announced the companies that will be part of the 2021 cohort of the Start-up Collaborator programme. This programme was launched in 2019 to enhance and deepen its interaction with start-ups whose technology could add value for John Deere customers.

“The Start-up Collaborator programme continues to build tremendous interactions between start-ups and John Deere,” said Julian Sanchez, Director, Emerging Technology for John Deere. “This year is no different as this diverse group of companies has great potential to transform our markets.”

Four leading start-up that will be part of John Deere’s Start-up Collaborator programme in 2021

— A company working to reverse climate change by building a carbon market where all types of consumers — from individuals to large corporations, can purchase carbon credits directly from farmers.

NVision Ag — A company working to help corn farmers make nitrogen management decisions based on data modelling and aerial imaging.

Scanit — A company that provides physical detection and classification of airborne plant pathogens before widespread disease onset.

Teleo — A company that is converting construction and mining equipment into tele-operated robots controlled by operators working remotely from a desk, thus unlocking productivity and operational gains for contractors.

The Start-up Collaborator is a year-long programme that provides flexibility for Deere and start up companies to test innovative technologies with customers and dealers without a more formal business relationship. Start-ups also gain affiliation with and mentoring from a world-class leader in technology for agricultural and construction equipment.

“Innovation is one of our company’s core values. The Start-up Collaborator programme is one way we can continue the innovative spirit that has helped define John Deere for more than 180 years,” Sanchez said. “We are excited to welcome these companies into the collaborator programme and look forward to them helping us drive better returns for our customers.”

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