Dhanuka Agritech launches insecticide ‘LaNevo’ and a bio-fertiliser ‘MYCORe Super’

Dhanuka Agritech launches insecticide 'LaNevo' and a bio-fertiliser 'MYCORe Super'
'LaNevo' is launched for the first time in India and is poised for a global launch while 'MYCORe Super' was recently introduced in Tirupati (AP), Bengaluru (Karnataka) and Nashik (Maharashtra)

India’s leading agrochemical company, Dhanuka Agritech launched two new products – an insecticide ‘LaNevo’ and a bio-fertiliser ‘MYCORe Super’, designed for crop protection and yield enhancement in agriculture.

‘LaNevo’ is launched for the first time in India and is poised for a global launch while ‘MYCORe Super’ was recently introduced in Tirupati (Andhra Pradesh), Bengaluru (Karnataka) and Nashik (Maharashtra). It will be gradually launched in the other parts of the country, Dhanuka Agritech informed.

“LaNevo’ marks a strategic collaboration with Nissan Chemical Corporation, Japan, further strengthening Dhanuka’s insecticide portfolio. LaNevo offers dual benefits with a unique mode of action for enhanced crop protection against sucking and chewing pests. It is designed to minimise resistance development and promote healthier crops and higher yields, the agrochemical company claims.

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On the launch of the products, Rahul Dhanuka, Joint Managing Director, Dhanuka Agritech said, “The two key farm inputs signify Dhanuka’s commitment to providing innovative solutions for sustainable agriculture. We are introducing a new insecticide, LaNevo, specifically designed to help vegetable farmers. This powerful broad-spectrum insecticide effectively controls a wide range of pests, including Jassid, Thrips, Whiteflies, and Leaf Miners. By targeting both sucking and chewing pests, LaNevo offers farmers better control over crop damage.”

Harsh Dhanuka, Executive Director, Alliances and Supply Chain at Dhanuka Agritech outlined the specifications and benefits of the new products.

“Introduced under Section 9(3) of The Insecticides Act, 1968 by Dhanuka, LaNevo insecticide is a powerful addition to Dhanuka’s portfolio. Developed through a strategic collaboration with Nissan Chemical Corporation, Japan, this innovative product controls pests with a unique mode of action that minimises resistance development, reaching even those hiding on leaf underside,” he said.

He further said LaNevo is easy to apply and promotes healthier crops and higher yields. Farmers can trust its dual power, reliability, and quick action to protect their crops and ensure a bountiful harvest.

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Y Fukagawa San, General Manager and Head of International Sales, Nissan Chemical Japan, said, “LaNevo’ is tough for insect-pest resistance development, and effectively controls leaf’s lower surface hiding insect-pest. This insecticide is easy to apply, promoting healthier crops and higher yields,” he said.

Dr. RK Yadav, Managing Director, Nissan Agro Tech India, said, “The farmers can trust in LaNevo’s dual power, reliability, and quick action to protect their crops and ensure a bountiful harvest.” “For best results, apply LaNevo at the initial appearance of pests in your chilli, tomato, and brinjal crops,” he advised the farmers attending the event.

Elaborating on the bio-fertiliser ‘MYCORe Super’, Manoj Varshney, National Marketing Head of Dhanuka Agritech, highlighted its effectiveness in high-value crops to increase output and quality.

“Harnessing the power of natural biological processes, our product offers the most advanced solution to farmers seeking to optimise their agricultural outputs while minimising their environmental impact,” Varshney added.

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